Curating your personal Style: Part 1

Curating your personal Style: Part 1

Discover the power of intentional dressing and a long-term closet for a style that endures and suits you perfectly. 

In an era dominated by fast fashion trends and disposable clothing, a growing movement is emerging—one that advocates for intentional clothing choices, sustainable fashion practices, and the cultivation of long-term wardrobes.

Intentional clothing is choosing pieces that are well-made, timeless in design, and suited to our individual style and needs. This means moving away from the culture of impulse buying and instead investing in items that we truly love and will wear for years to come.

One of the key principles of intentional clothing is building a long-term closet, a curated collection of garments that stand the test of time. A long-term closet, also known as a capsule wardrobe or a timeless wardrobe, is a curated collection of clothing items that are chosen with longevity and versatility in mind. This involves embracing quality over quantity, prioritizing durability and versatility, and adopting a more minimalist approach to wardrobe curation. Instead of constantly chasing the latest trends, a long-term closet is built around classic pieces.

Building a wardrobe around intentional pieces ensures a consistent aesthetic that reflects your personal style. This consistency makes it easier to put together outfits that you feel confident and comfortable in, eliminating the need to constantly experiment with new looks and styles.

Below are just some of the benefits of an intentional wardrobe:

Cost Savings: While investing in high-quality clothing may initially seem more expensive, building a long-term closet can actually save money over time. Quality garments are designed to withstand wear and tear better than their fast fashion counterparts, reducing the frequency of replacements. This results in long-term cost savings as you won't need to continuously buy new items to replace worn-out ones.

Time Efficiency: By investing in quality, versatile pieces that align with your personal style and values, you can streamline your wardrobe and free up time for other priorities in your life. With a long-term closet the process of getting dressed becomes more efficient, as you spend less time deliberating on what to wear since each item is carefully chosen and aligns with your personal style, needs and values, This streamlines your morning routine and frees up time for other activities. 

Reduced Clutter: Long-term closets typically consist of a curated selection of items that are worn regularly and loved. By prioritizing quality over quantity and avoiding impulse purchases, you reduce clutter in your closet. This not only makes it easier to find what you're looking for but also creates a more organized living space.

Personal Style Development: Building a long-term closet encourages you to develop a clear sense of personal style. By investing in timeless pieces that reflect your individual taste and lifestyle, you cultivate a wardrobe that feels authentic and represents who you are. This fosters confidence and self-expression while minimizing the need to constantly chase fleeting trends. 

Ethical Considerations: Long-term closets often prioritize ethical fashion practices, such as supporting brands that prioritize fair labor conditions and transparent supply chains. By aligning your purchasing habits with your values, you contribute to a more ethical and sustainable fashion industry while advocating for positive social change.

Environmental Impact: Long-term closets align with sustainable fashion practices, which have a positive impact on the environment. By investing in durable, high-quality garments and avoiding disposable fast fashion items, you reduce your contribution to textile waste and environmental pollution. Additionally, supporting brands that prioritize sustainable and ethical manufacturing processes encourages positive change within the fashion industry.

At IREN&STAV we create clothes that elevate your wardrobe, versatile garments of refined luxury that are easy to wear. Pieces that last in time, not only due to their excellent quality but also because of their high aesthetics. We create our garments with the intention to elevate your long-term closet. From linen pieces to summer dresses that last in time, not only due to their excellent quality but also because of their high aesthetics.

With much love,


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